Logo: Savour Ontario

Logo: Savour Ontario

Design House created the Savour Ontario brand as part of a marketing strategy of the Ontario Tourism Marketing Partnership. The goal was to promote the exclusive dining experiences integral to culinary vacations offered by fine restaurants, cooking schools and inns across Ontario.

Ownership of the brand was eventually assumed by the Ontario Ministry of Municipal and Rural Affairs, and for many years was the symbol of its Pick Ontario Freshness Strategy. During that time it was applied to various provincially funded publications, websites, clothing, multi-media, print and TV ads and promotional items.