Project Description

Friends of Bonnechere Parks

We both worked at Bonnechere Provincial Park as summer students during our teen years, and since them have collaborated with the Friends on various projects on both a professional and pro bono basis.

One of our proudest achievements is collaborating with the Friends to develop the FIT Trail Enhancement Guide. In 2012 this Footprints in Time pilot project was awarded an Ontario Merit Award from the Canadian Parks Council!

To celebrate the silver anniversary of the Friends of Bonnechere Parks — 25 years in 2018 — the time was right to wrap the organization in a new visual brand.

The stylized turtle icon combines visual aspects of both the natural and cultural heritage of the Bonnechere River watershed.

Each year we pro-bono design a line of swag products featuring custom FBP graphics that are sold at the Park store. Funds raised are reinvested into interpretive programming and protection initiatives based on the natural and cultural heritage of the Little Bonnechere River.

photo of friends of bonnechere parks mugs and t-shirts
SERVICE

Brand Management
Website Development
Social Media

SKILLS

Marketing Plan
Visual Identity Development
Graphic Design
Brand Building
Product Design
Production Coordination
Website Design
Website Content
Search Engine Optimization
Social Media Planning
Social Media Digital Development
User Analytics

SECTOR

Non-Profit Organization

Content marketing is a culture. We can all be teachers.

MARCUS SHERIDAN

Community building is a dialogue, not an ad.

MARISSA SHRUM

Inspiration is for amateurs. Us professionals, we just go to work each morning.

CHUCK CLOSE

Let’s Work Together

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