The Best Time to Start a Blog Was 20 Years Ago
The second best time is today. And today — December 3, 2015 — is the day for me! But why now and what took so long?
Engage
My mom always said I loved to talk. But even at the best of times, starting up a cold conversation can be a daunting task.
At the same time, as a creative thinker who embraces the concept of collaborative models, I’ve learned that rich conversation is at the heart of building an engaged community.
At Design House we provide the tools needed so you can share quality content within a framework that portrays you as an expert in your field. We’ll help deepen the connection between you as a product/service provider, and your existing and potential clients.
Teach
To quote online marketing guru Marcus Sheridan, “Content marketing is a culture — we can all be teachers.”
Hosting the Design House blog means we can purposefully create content that’s relevant to our target audience: small business owners and service providers. It means we can extend the reach of our conversations and help others by sharing ever more broadly.
With the right support, you can do the same for your business!
Validate
As a small business owner, this blog is also a personal challenge. It means we woman-up and literally put our money where our mouth is.
We’ve proven that by strengthening our online voice, we in turn build awareness for Design House and expand our client base. And as we have for the past thirty plus years, we leverage what we’ve learned for the benefit of others — business, non-profit and municipal partners alike.
Inspire
As always, we continue to encourage our peers and clients to do the same: to embrace a sharing strategy that makes our whole greater than the sum of our parts.
Online marketing, content marketing or social marketing — whatever we want to call it. We all need to jump into the proverbial sandbox and learn how to play with others by embracing the tools and tactics of communications on the world-wide web.
I’m in!
